The brief was very clear – a colourful box, made of moulded fibre, free from plastic, that would look beautiful on display and fit perfectly in a bathroom cabinet and go through a letterbox.
James Cropper offers brands a packaging solution that is fully renewable, recyclable and biodegradable.
Made from 100% renewable wood fibre sourced from responsibly managed forests, it can be created in any shape, colour and texture.
As a subscription brand, the initial brief was that the Mondays box needed to be designed in a way that would ensure it could fit through a letterbox.
During the design process this changed as the box also needed to fit a mix of 25 Mondays period products inside, to accommodate the average number of products a woman uses each cycle.
The final design was created in a rectangular shape, with embossed branding, that accommodated the variable product compositions.
