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The Seawhite of Brighton Story

Published:
3 Jul 2024
Merging the latest advances in sustainability with the creativity of the art industry, as specialist papermakers, we have created a new cartridge paper made in part from used coffee cups.

The range was created for Seawhite of Brighton using our CupCycling technology – the world’s first recycling process dedicated to upcycling single-use coffee cups.

Manufactured using 80 per cent recycled materials, the range will help to reduce some of the 2.5 billion takeaway cups that are estimated to be thrown away in the UK each year. At 140gsm, it has the body and tooth to work well with the widest range of media and techniques, making it particularly suitable for artists and students. Seawhite of Brighton manufacture and supply art and design materials to education and retail outlets around the world, building fame for its array of sketch books and pads noted for their outstanding tensile and tear strength.

“ “CupCycling is an innovative and ambitious attempt to solve a substantial problem. By working with the team at James Cropper, we’ve been able to create a high-performance, versatile art paper by bringing together high-quality cup fibres and our own all-media formulation. The partnership demonstrates how a zero waste process can also present real creative possibilities.” ”
Nick Tobin
Director, Seawhite of Brighton

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